Hailey Rhode Bieber, known as @haileybieber on Instagram, is a 28-year-old model, entrepreneur, and beauty mogul with over 55 million followers. Her Instagram bio highlights her role as the founder and creative director of Rhode, her skincare and beauty brand. She often shares glimpses into her personal life, including moments with her husband, singer Justin Bieber, and their son, Jack Blues Bieber, born in August 2024. ​

Hailey's feed showcases her chic fashion sense, often featuring minimalist, neutral-toned outfits that reflect her brand's aesthetic. She also shares behind-the-scenes content related to Rhode's product launches, such as the introduction of the limited-edition peppermint Peptide Lip Treatment in collaboration with influencer Matilda Djerf. Additionally, Hailey offers a glimpse into her family life, celebrating milestones like her first Easter as a mother and sharing rare family photos. ​

Overall, Hailey Bieber's Instagram serves as a curated window into her life as a mother, entrepreneur, and style icon, blending personal moments with professional endeavors.